B.RAMAN
ASSETS:
1.Youthful image.
2.Belongs to the oldest political party that played
a historic role in the fight for India’s independence and that has produced
more national and political icons than any other political party in India.
3.Belongs to a party that has a much larger
reservoir of GenNext youthful figures and minds than any other party.
4.Belongs to a party that still has a modicum of
idealism as a motivating factor. One has to search in vain for the slightest
trace of idealism in other political parties, which are largely cynical seekers
of power.
5.Belongs to a party that gave two electrifying
slogans that brought many of us under its flag in our youth--- “Quit India”
under Mahatma Gandhi and “Garibi Hatao” under Indira Gandhi.
6.Belongs to a party that enjoys more the empathy
of the minorities than any other political party.
7. Belongs to the only political party that has a pan-Indian presence, mind-set and
impact.
LIABILITIES:
1.His perceived inability to do any original
thinking and come out with any original ideas on the problems confronting India
and on the issues of concern to the youth.
2.His public image of diffidence and lacking in
thoughtful impulses.
3.His political and policy impulses are yet to be
demonstrated and felt.
4.His perceived image of a leader lacking in
seriousness of thought and action.
5.When one meets Rahul Gandhi face to face, he
doesn’t leave a lasting impact on one’s mind.
6.His weaknesses in articulation and his perceived
inability to establish thought-provoking vibrations either with the public or
the media. No political leader can succeed unless he is able to make an impact
on the minds of the public and the media.
7.When Indira Gandhi entered politics under
Jawaharlal Nehru and the Government under Lal Bahadur Shastri and when Rajiv
Gandhi entered politics under Indira and the Government after her
assassination, they did not have to face the kind of intense media scrutiny that Rahul Gandhi faces today. He cannot
expect to make an impact on the media and on the public by continuing to keep
away from the media.
8.His inability and that of his party to understand
the new Youth Power of the online world and establish a mental equation with
it.
9 His couldn’t care less attitude and that of his
party towards the old, new and constantly evolving media is proving counter-productive. The
Media Power to make and unmake images is
little understood in the Congress Party.
10.The failure of his selective forays into
politics--- whether in UP, Bihar or elsewhere. Nothing succeeds like success
and nothing fails like failure.
11.His inability and that of Sonia Gandhi to build
up a team of competent political, economic, foreign policy and national
security advisers in the party.
DOs
1.Energise the GenNext of the party, give them
roles that would excite them and insist on performance.
2.Build up a team of competent advisers and
encourage and motivate them to identify issues that need urgent attention and
come out with workable ideas as to how to deal with those issues.
3. Give new
goalposts for the party and the people such as “Corruption Hatao”, “Make The
Public Places Safe For Women” etc and work sincerely towards achieving them. Mobilise
youth and women power for achieving them.
4.Modernise media relations. Be more available for
on-the-record interactions with the media. Make yourself accessible to the TV
media which plays a more important role in building images and perceptions of
clear thinking and energetic leadership than any other section of the media. Pay
more attention to the New Youth Power of the online world.
5.Travel more frequently in India and to countries
where the Indian diaspora is playing an active role in trying to influence
political thought and action in India through the Internet.
6. Improve your style of articulation and public
speaking.
7.Pronounce yourself more frequently and more
impactfully on issues of national interest in the public and parliament and through
the media.
DON’Ts
1. Don’t get obsessed with NaMo. Ignore him. Let
others in the party counter him.
2. Don’t take over the leadership for campaigning
in the forthcoming State elections as in Gujarat. Designate others in the Party
to do that and guide them.( 21-7-12)
( The writer is Additional Secretary (retd),
Cabinet Secretariat, Govt of India, New Delhi, and, presently, Director,
Institute For Topical Studies, Chennai, and Associate, Chennai Centre For China
Studies. E-Mail: seventyone2@gmail.com . Twitter: @SORBONNE75 )